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Brand positioning, go-to-market campaigns and customer experience (ACE).

For the last 10 years, IDML Group has been helping companies establish strong brands and build effective marketing plans. Our team of experts studies the latest trends in marketing and sales, and shows you the best way to put them to work in your company.

We will work with you to develop a cohesive brand strategy that leads to an efficient and effective marketing plan, and to design the Advanced Consumer Experience (ACE) that sets you apart.

Designers reviewing brand boards on a wall

What we do

Brand positioning

From the look of your logo to the feel of your website, we make sure your brand is well represented and consistent.

  • Brand identity
  • Creative strategy
  • Brand guidelines
  • Brand assets (logo, visuals and more)
  • Consumer research

Go-to-market campaigns

Campaigns that introduce your product to the right people, in the right channels.

  • Social media strategy
  • Social media management (creative and posting)
  • SEO
  • Consumer activities
  • 3D graphic design and rendering

Customer experience (ACE)

Brands that offer a great customer experience have a competitive advantage. We help you create your Advanced Consumer Experience.

  • Packaging and unboxing
  • Instructional content and videos
  • Concept store development
  • Customer journey development (online and in-store)
  • Customer service and complaint handling
  • Loyalty and brand ambassador programmes

How we work

  1. Consultation

    A free 15-minute call to understand your idea, product or business and what success looks like for you.

  2. Assessment

    We analyse your market, your competitors and your Advanced Consumer Experience (ACE), then agree the scope.

  3. Roadmap

    We turn your strategic goals into a clear, costed plan with milestones, owners and measures of success.

  4. Execution and partnership

    We deliver alongside you, through our team and partner network, and stay with you after launch.

Talk to us about sales and marketing

Book your 15 mins free consultation now!

Book a Consultation