New product development
A structured process from brief to finished product, with every stakeholder aligned.
- Stage-gate planning
- Supplier and partner coordination
- Timeline and budget control
End-to-end delivery of launches and transformation projects.
IDML Group provides a product launch management solution that includes everything a company needs to plan, execute and track its launch, all in one place. We work with our clients to create a custom plan that meets their needs and budget.
Product launches are important to any company: it is the time when all of the strategic plans are put into action. The process can be overwhelming and time consuming. IDML plans and manages it smoothly and coordinates all the pieces together in a timely manner.

A structured process from brief to finished product, with every stakeholder aligned.
The moment your strategy goes into action, planned and managed smoothly.
Delivery support for the projects that change how your business works.
A free 15-minute call to understand your idea, product or business and what success looks like for you.
We analyse your market, your competitors and your Advanced Consumer Experience (ACE), then agree the scope.
We turn your strategic goals into a clear, costed plan with milestones, owners and measures of success.
We deliver alongside you, through our team and partner network, and stay with you after launch.